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Frequently Asked Questions About Trademark Registration

Question 1: What is trademark registration? Answer 1: Trademark registration means legally protecting the name, logo or other identifying features of a business or product. This can prevent another person or business from using the same or similar trademark and ensures that your brand is secured. Question 2: Why is trademark registration important? Answer 2: Trademark registration,…

November 3, 2023
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Trademark Registration for Boutique Hotels – Protective Shield of Your Name

Boutique hotels are smaller and more personal businesses compared to large hotels. They often offer their guests a unique and intimate experience. For this reason, the name and brand of boutique hotels form the basis of their identity. However, the consequences of not thinking about the brand name or not registering the brand should not be taken into consideration. Here are the reasons: Your Brand Name is Your Identity Boutique hotels, in addition to providing personalized service, have their own unique…

November 3, 2023
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Nisantasi advertising agency Kobimedia

Kobimedia is an advertising agency operating in the Nişantaşı district of Istanbul. It provides the services that businesses need in the fields of digital marketing, public relations and brand management. These services include many different concepts such as PR, communication agency, digital communication agency and public relations agency. PR (Public Relations) is a strategic tool that a business uses to manage communication with its target audience.

February 16, 2023
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Trademark

You can contact us to protect your brand immediately and to get trademark registration service. The trademark is a distinctive feature of your company's products or services and sets you apart from your competitors. Using creative words in trademark selection increases your trademark's chances of being unique without risking being confused with someone else's trademark. Trademark registration, recognition among customers for you and your company ...

August 11, 2020
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What is Corporate Communication?

There are many communication networks and strategies produced by companies and officials around the question of what is corporate communication. In short, corporate communication is used to name all of the communications between companies and customers. These communication models, which are intertwined with corporate identity, reveal how the company is perceived by the buyer mass. With corporate communication consultants and experts in this field ...

June 1, 2019
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CRM ( Customer Relations Management ) Customer Relationship Management

It is a method in which a company's customer information is stored and analyzed in a database. In the light of information such as spending trends, product and service needs, and personal preferences of customers, how to ensure customer retention can be planned. Benefits of using a CRM program: Establishing an emotional bond with customers with high loyalty Increase in cross sales High level customer satisfaction Reduction in customer problems It is more difficult to acquire new customers. Available…

January 30, 2019
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Ads that shock (Shockvertising)

“If advertising was a sport, shockvertising would probably be an extreme sport,” says Lazar Dzamic. Every day we live, we come across thousands of advertisements. These ads; These are advertisements that appear before us in all areas of life, sometimes perceived very clearly, and sometimes targeting our subconscious minds, which we are not even aware of. Many ads are similar to each other. Almost the same colors, similar stories, very similar to each other...

January 23, 2019
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How should hair transplant centers carry out promotional activities?

In our article titled "How should hair transplant centers carry out promotional activities", we will tell you what the hair transplant centers should do in terms of advertising. Due to the rapid increase in the number of hair transplant centers in recent years, profitability in the sector has decreased and it has become difficult to find customers. Adding the horizontal economic stagnation to this situation, the need for customers in hair transplantation centers has increased. Especially digital advertisements ...

January 11, 2019
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What is an advertising agency? What is it not?

Advertising agency definition; Today, it is used everywhere from printing house, web designer, photographer to digital printing companies. In fact, the advertising agency is the company that determines the consumer target audience of the brands they work with, plans the promotional activities suitable for the consumer target audience determined in line with the goals of the brand, and makes them want to buy by showing these studies to the consumer target audience. In other words, advertising agency in our country in accordance with the word meaning ...

January 9, 2019
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Guerilla Marketing

The name of guerrilla marketing was first introduced by Jay Conrad Levinson in 1984. We can say that he is the inventor of this marketing. In this marketing method, which is the leader of the sector; Unorthodox tactics are used. Money is not used as the main tool. Guerrilla marketing is implemented at unexpected times to ensure maximum efficiency ; The goal is to surprise the target audience. Big companies also use this marketing…

January 9, 2019
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