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Boutique hotels are smaller and more personal businesses compared to large hotels. They often offer their guests a unique and intimate experience. For this reason, the name and brand of boutique hotels form the basis of their identity. However, the consequences of not thinking about the brand name or not registering the brand should not be taken into consideration. Here are the reasons: Your Brand Name is Your Identity Boutique hotels, in addition to providing personalized service, have their own unique…

Imagine one day opening the doors of your hotel, your own little paradise. This success, achieved as a result of long-term efforts, is overshadowed by a problem you may suddenly encounter: Lack of trademark registration. So, what are the difficult situations that hotels face when they do not register a trademark? And what can be done to solve these problems? What is Trademark Registration? First of all, it is important to understand trademark registration. Brand registration,…

Alaçatı is one of the most popular holiday resorts in the Aegean Region, famous for its historical and natural beauties. One of the most special options preferred by those who want to stay here are boutique hotels. However, boutique hotel operators need digital marketing strategies and professional web design to promote their businesses and attract customers. Boutique hotels are generally small-scale businesses and are in a competitive environment.

Antalya is one of the most popular tourism centers in Turkey. Therefore, creating an effective marketing strategy for hotels in Antalya is vital to succeed in a competitive tourism industry. As Kobimedya, we offer a range of services to help hotels in Antalya develop their digital marketing strategies. Tripadvisor Reviews: These days, potential customers often use Tripadvisor and similar sites before making their hotel selection.

Kobimedya is one of Turkey's leading digital agencies. Our company was founded in 2006 and has been providing web design, digital marketing, social media management, SEO and other digital services to its customers since then. Kobimedya serves many customers abroad as well as in Turkey and specializes in digital marketing and localization strategies that foreign companies in Turkey will need in the localization process. Company,…

Kobimedia is a leading agency in the field of digital marketing. It offers effective and unique solutions to its customers by using the power and speed of the internet. With its expert team on digital marketing strategies, it helps businesses exist and grow successfully in the digital world. With its many services such as SEO, social media management, web design, brand registration, it strengthens the presence of businesses in the digital world and provides…

The Importance of Collaborating on Social Media: Win-Win Strategies of Brands and Influencers Collaborating on social media is becoming increasingly important. Both brands and influencers can develop win-win strategies by collaborating with each other. Brands can leverage the influence of influencers to bring their products and services to wider audiences and reach potential customers. At the same time, influencers also recommend brands' products or services to their followers and…

Social media has become an essential part of SEO. Although Google does not index social media platforms, the content shared through these platforms can be effective in rankings in search engine results. Therefore, sharing SEO-friendly content on your social media accounts is an important step towards higher ranking in search engine results. Name of your social media accounts, profile description, images and…

Businesses can aim to promote their products and services using influencer marketing. This marketing strategy helps reach potential customers through the influencer's audience. However, in order to use influencer marketing effectively, some rules must be followed. Here are the do's and don'ts of influencer marketing: Do's: Sure, some of the other important don'ts in influencer marketing are: Don'ts: This is…

TikTok son yılların en popüler sosyal medya platformlarından biri haline geldi. Kullanıcılar tarafından yaratıcılığın ve eğlencenin ön planda olduğu TikTok, markalar için de yeni bir pazarlama alanı sunuyor. TikTok, özellikle genç hedef kitleye ulaşmak isteyen markalar için oldukça önemli bir araçtır. Bu nedenle, doğru stratejilerle TikTok’ta başarılı bir pazarlama kampanyası yürütmek oldukça önemlidir. İşte TikTok’ta…