digital transformation

There are digital marketing strategies developed to attract buyers and direct them to purchase products. The importance of these strategies is increasing day by day, especially with the shift of nearly half of the market share to online areas. Teams formed by both marketers and social media experts continue to work professionally in this field. Identifying Your Target Audience Identifying your target audience and…

As we all know, mobile commerce is experiencing a very rapid growth process. Customers frequently prefer it because of the great convenience it provides and the various campaigns organized by the companies. 1/4 of Turkish users use mobile shopping for online shopping. The difference between store products of the same brand and products purchased from mobile is that those purchased from mobile are usually campaign products. Most mobile shoppers…

The conditions of competition have now changed. The digital revolution experienced all over the world and in Turkey has upset the balance in corporate communication and marketing. If you want to continue your business in a sustainable way, transformation is mandatory for your institution. How old a company you are is no longer as important as how long you exist in the digital world correctly and effectively. Because now your target audience is…