digital marketing

The digital world affects every segment of society, from commerce to institutions. Centennial companies are struggling to keep up with this rapid change in the world. The corporate life of the companies has decreased to 15 years according to the latest data. The most important reason for this is; To be very attached to business models that provide serious profits before digital transformation, to obsolete advertising options, and to resist change. Not investing in branding, changing customer base…

A corporate website is the most basic need for a company's reputation and marketing activities. It designs websites in such a way that your brand perception will be engraved in the memory of your potential customers; we maximize your customer activity and increase the conversion rate of your target customers. Quick-opening pages, content that clearly expresses your company, and a creative design that correctly positions your brand…

Aerial photography and video shooting service, which used to be difficult and costly, has become more accessible at more reasonable prices with the development of technology. By renting a real helicopter and a pilot beforehand, instead of aerial shooting made with very large cameras and very expensive prices, with aerial shooting tools called drones weighing between 1.5 kg and a maximum of 15 kg…

The competitiveness of the housing market has significantly reduced the sales of the luxury housing market, which contracted due to economic uncertainties. Real estate agents and homeowners are aware of the power of the internet to increase luxury home sales. We have seen the advertisements given to the advertisements in order to be able to make the house sales faster. However, lately, aerial shots of luxury residences on advertisement sites are also common.

Recently, with the development of technology and the emergence of different solutions in the beauty sector, as in every sector, has grown considerably. However, beauty centers are having a hard time recovering their machinery, equipment and personnel investments. Because not only those who have a certain knowledge, but also everyone who has money enters the beauty industry, where there is great rent. In such an environment…

Today, due to the increasing need for housing, we see construction projects almost everywhere. However, since there are many housing projects, customers have difficulty in deciding which housing projects to meet their housing needs. When this is the case, construction companies are planning to sell their houses, sometimes with social facilities and sometimes with smart home projects. However, in order to sell housing from the newly started housing project, customers…

On average, 10 million people shop online in Turkey. Our Anatolian people make up 4 million of this 10 million people. If we ask which province has the highest increase in online shopping, the vast majority will answer Istanbul. However, in the last 6 months in our country, the city where the number of people shopping from e-commerce sites increased the most was Yalova with % 156.

Today, one of the popular communication areas for digital marketing is PR, that is, public relations. Previously, PR agencies focused only on company prestige. Realizing that PR is much more important than advertising when brand positioning nowadays, PR agencies have turned to this area more. However, many PR agencies that work to create a brand cannot create creative works. Usually the brand's advertisements…

Entrepreneurs, who entered 2017 with a tough competitive environment and market conditions, do not give up on promotions for growth initiatives. Entrepreneurs continue to invest in social media consultancy, which is an important branch of the growing digital marketing industry. Leading brands in their sectors; cut their traditional advertising budgets and directed their expenditures to companies that offer social media consultancy support. For some products and services…

Some of the company executives are far from the concept of digital marketing despite all the technological developments and the rising trend of mobile commerce. These managers, who only know how to reduce costs, make their strategies only cost-based. However, there is a fact that if you are no longer on mobile and internet, unfortunately, you will be deleted. E-commerce sites are very fast in reaching potential customers. But the website is inadequate…