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Social media management and its importance for brands

Today, social media management is one of the indispensable digital strategies for brands. Social media is also a very important marketing network. While some companies allocate billions of dollars to show their presence on social media and increase their profitability; most of the companies still show an approach far from providing this service professionally. On social media…

March 19, 2019
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Remove negative reviews on Tripadvisor and increase your rankings

Tripadvisor is a popular travel app worldwide with more than 225 million users. You can search the location you want to go to, and read real user comments that have gone here before. Tripadvisor is completely free. However, you must be a member to comment. In order to have quality content such as Tripadvisor and Google, it allows only real users to comment with the software it has developed. Tripadvisor, quality…

January 13, 2019
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What is word of mouth marketing?

It is a marketing method for customers to refer to a product or service they bought as a reference to others. In short, it is word of mouth marketing. WOM (Word of Mouth) The reason why companies choose this marketing method; User experience removes uncertainty about the product and influences the purchasing decisions of potential customers. In the word of mouth marketing method, reasons are created for the customers to talk about the product.

January 11, 2019
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What is an advertising agency? What is it not?

Advertising agency definition; Today, it is used everywhere from printing house, web designer, photographer to digital printing companies. In fact, the advertising agency is the company that determines the consumer target audience of the brands they work with, plans the promotional activities suitable for the consumer target audience determined in line with the goals of the brand, and makes them want to buy by showing these studies to the consumer target audience. In other words, advertising agency in our country in accordance with the word meaning ...

January 9, 2019
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How should hotels do promotional activities in 2019?

In 2019, the expectations for tourism sector revenues, especially for hotels, are quite high. Having a very good year in tourism in our country does not mean good turnover for every hotel. Although the number of hotels in the sector is high, new hotels are added to the sector every day because it is known as a very profitable sector. This also increases competition. So many hotels in the sector…

December 19, 2018
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The Relationship Between the Internet and Social Media

A world that does not exist physically apart from the physically existing world, but where people can find a place for themselves, was created. Afterwards, this world was called the virtual world. Especially in the last 30 years, the fast growing and expanding virtual world attracts new people every day with their social media identities. In addition to being in this world, people…

December 4, 2018
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The Change Process That Started With Social Media

Social media, which entered our lives after the 2000s, is still a developing medium today. In fact, this medium started in 1971 when two computers sent e-mails on the condition that they were standing side by side. With the developing technology, the continuation came quickly. So how has social media changed people? Social media, which is used by almost all age groups, allows people to communicate with each other.

December 4, 2018
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Security of Social Media Accounts

There are certain profiles that we all create on the internet. This process, which started with Facebook, later moved away from the computer environment and spread to phone applications such as Snapchat and Instagram. While navigating these profiles freely and comfortably, we use many of our private information here. So, how safe is this account, where we sometimes take actions that even our family does not know about? Rational Passwords Instead of Beautiful Passwords On the Internet…

November 22, 2018
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Globalization Starting with Social Media

The number of recognized continents in the world is 7, and the total of internationally recognized and unrecognized countries reaches 206. When you consider these, it is clearly seen how big the world is with different nations and languages. But with the development of technology, there is a tool that removes borders, brings people closer, and is easily accessible to everyone: social media. Via the internet and social media…

November 18, 2018
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Businesses Spreading Through Social Media

10 BUSINESSES THAT MADE FAMOUS IN SOCIAL MEDIA Where are the venues of businesses that have become famous thanks to sharing sites such as instagram, foursquare, twitter, facebook, youtube, which are the most actively used social media today? Where do social media phenomena take these photos? Where do the phenomena hang out? We have searched for you those famous businesses and places in Istanbul, not far away. Here it is, thanks to social media…

November 16, 2018
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