General

Social media is a formation that attracts attention with the use of people of all ages today. Social media, which can be used by people of all ages, is one of the most effective advertising tools today, although it seems like it was only made to find old friends. When faced with a new place or a new service industry, people seek to get information by calling these companies from their social media accounts.

With the corona virus (Covid-19) beginning to appear in Turkey, everyone inevitably started to behave in a panicked manner. We would like to talk about the effects of this situation on the tourism sector and the precautions to be taken, rather than the health aspect. Firstly; We see that countries are increasing the measures. Since the disease is transmitted from person to person and we consider that the approximate quarantine period is 14 days, all countries have a 1 week curfew decision.

The development and spread of internet technology now allows commerce to be done over the internet. And therefore, e-commerce has become a rising value of today. Many companies now move their sales and marketing networks to the internet. In this way, products and services are conveyed to a much wider audience. When the development of e-commerce in our country is examined, it is determined that this situation is based on much older than expected.

E-commerce platforms, which best meet changing customer demands and expectations, have become an indispensable part of daily life. How is success achieved in an e-commerce site where product sales and services meet with customers over the internet? Recommendations for Those Who Want to Succeed in E-Commerce A professionally prepared website should be supported with a corporate image. All kinds of information about the product sold or the service provided ...

Those who want to move their business to the future or improve their goals can start by setting up an e-commerce site. So, what should be the e-commerce site that will appeal to the customer and provide a pleasant online experience? Online Shopping Opportunity The page design is exciting, user-friendly and a page integrated with secure payment systems meets the expectations of the visitors in the best way. Meeting the expectations of the customer, basket…

Time is not idle, it is time to make rapid investments by complying with the requirements of technology. There are thousands of companies that have not gone beyond classical advertising campaigns for years and are still as closed to technology as possible. At this time of changing market conditions, many entrepreneurs are confused. It is within your plans to increase profitability, to keep up with the e-commerce era and to have a functional e-commerce site. However, it can't start, where...

Because the companies that have received professional solutions in this regard in the recent years, progress with much more confident steps in the long term. As a matter of fact, the media is of great importance to create an effective public opinion. Thus, while getting the chance to leave a mark both individually and institutionally; opportunity to raise awareness is provided. This is an opportunity to create a respectable and reliable influence for different purposes.

Marketing communication is the whole process of promoting a firm's own product. It is very important in the increasing trade potential of our age, like other communication tools. In marketing communication, the goal is the interactions made in line with the goals such as learning what the demands of the buyers are, and directing the learned requests to different channels. What are the Methods in Marketing Communication? When strategies are determined in marketing communication, what is the budget of institutions and the market situation?

Spokesperson is of great importance in corporate communication activities. Many people are asking what is lead spokesperson communication and wondering its importance. In general, there are people who will fulfill this duty in every institution. When deemed necessary, there may be more than one person performing the spokesperson duty within the institution. Those who will take up the word spokesperson have some qualifications and abilities.

In order to maintain their own existence, institutions have to get along well with the buyers of the product they have developed. In this regard, we can answer the question of what is corporate social responsibility. In other words, it can be said that an institution is an effort to integrate and merge with its own customer base. These corporate social responsibilities can be realized in the fields of culture, health, environment and education. The main purpose of the institutions while doing this is to increase the brand value of the institution,…