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Press advisor

What is an advertising agency? What is it not?

Advertising agency definition; Today, it is used everywhere from printing house, web designer, photographer to digital printing companies. In fact, the advertising agency is the company that determines the consumer target audience of the brands they work with, plans the promotional activities suitable for the consumer target audience determined in line with the goals of the brand, and makes them want to buy by showing these studies to the consumer target audience. In other words, advertising agency in our country in accordance with the word meaning ...

January 9, 2019
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Guerilla Marketing

The name of guerrilla marketing was first introduced by Jay Conrad Levinson in 1984. We can say that he is the inventor of this marketing. In this marketing method, which is the leader of the sector; Unorthodox tactics are used. Money is not used as the main tool. Guerrilla marketing is implemented at unexpected times to ensure maximum efficiency ; The goal is to surprise the target audience. Big companies also use this marketing…

January 9, 2019
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What is corporate social responsibility?

The concept of corporate reputation; It is very important in terms of maintaining the continuity of your company and gaining the trust of your customers. While positioning your brand, you should be in correct communication with your potential target audience and all your internal and external stakeholders. One of the ways to ensure your continuity is to undertake corporate social responsibilities. Corporate social responsibility projects; first of all, it strengthens your emotional bond with your customer. Contributing to the realization of your goals by adhering to your mission…

January 4, 2019
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How does a lawyer advertise?

How does a lawyer advertise? As you can understand from the title of our article, we provide information on how lawyers who are banned from advertising can announce their names. First, let's look at the definition of lawyer; A lawyer is a person who has a legal education, who takes the profession of guiding those who want in matters of rights and law, seeking and protecting the rights of others in courts and government offices, and who fulfills the conditions required by law for this.

January 3, 2019
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How to make a music album?

You think that you have a beautiful voice, that you are talented in this regard, and you want to release a music album/single. You don't know where to start. Here is a resource for you. In this article, we explain in detail how to make a music album. First of all, you need to have a song lyric. If the lyrics are not your own, you must obtain the consent of the person who wrote the lyrics so that you can use the lyrics on your album. To your song…

December 26, 2018
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How should hotels do promotional activities in 2019?

In 2019, the expectations for tourism sector revenues, especially for hotels, are quite high. Having a very good year in tourism in our country does not mean good turnover for every hotel. Although the number of hotels in the sector is high, new hotels are added to the sector every day because it is known as a very profitable sector. This also increases competition. So many hotels in the sector…

December 19, 2018
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How should mayoral candidates do promotional activities?

The local election date in Turkey is approaching. If the local elections are held on time as planned, the people will go to the polls on March 31, 2019. So, what kind of promotional work should the mayoral candidates do in these local elections? Unlike the general elections, local elections are affected positively or negatively by factors such as being a citizen and providing services to the municipality rather than partisanship. For example x is a…

December 19, 2018
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Crisis management and brand positioning

Brand positioning; is your company's DNA. Accurate positioning is more important than ever, especially in times of crisis. Correct use of technology, digital transformation studies and customer-oriented approaches are indispensable. With our crisis management service, we first define the problem in your company correctly, analyze it and evaluate together under what conditions and how we will provide a solution. With our services that increase your corporate efficiency and integrate with your company…

January 24, 2018
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Removing negative news about you

One of the things that cannot be measured with money is reputation. Reputation has material and moral effects on people. For example, people who are known to be very good by their environment have good jobs and have a more trouble-free family life. Because these people are perceived as reliable by everyone. Trust also provides a material increase in business life. The family welfare of people with good financial situation increases,

August 25, 2017
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Do I need to find a press consultant to be in the press?

Everyone is happy when his work is featured in the press. In addition, your news in the press allows new customers to come to your company. When your presence in the press gains continuity, after a certain period of time, the person whose news is published becomes a brand and becomes popular. If you are constantly in the press about your work, you are one of the best in the business in the eyes of customers. Of course, this generalization is not a false generalization. Well news…

January 25, 2017
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